Rakuten empowers women by providing a platform for female entrepreneurs to establish and grow their businesses online. Through Rakuten's marketplace, women can reach a global customer base, facilitating financial independence and entrepreneurial success. The company actively promotes diversity and inclusion, offering support and resources tailored to women-led businesses. Initiatives such as the "Women at Rakuten" network and the Executive Leap Program focus on elevating and developing female leaders within the organization. By fostering an inclusive environment and offering comprehensive support, Rakuten enables women to thrive in the digital economy.